TTE Strategy is an award-winning strategy and transformation consultancy with around 50 people across our offices in Hamburg, Munich, Stuttgart, Vienna, Zurich and the Gulf region. What defines us is how we work: in co-creation, as partners, shoulder to shoulder with our clients' teams. We have grown every year since we were founded in 2015, and alongside the consultancy we are now building a second brand, our platform Co-Strat by TTE Strategy. That is why we are looking for someone to lead marketing for both.
We are hiring
Head of Marketing (m/f/d)
Location: Preferably Hamburg, but Munich or remote is also an option; | Full-time | Permanent
Your opportunity
TTE already has a marketing function. Two colleagues run our channels, content and events, and HubSpot is in place. What we do not yet have is marketing that shapes how C-level decision-makers think about TTE, together with the experience to take a second brand to market. That is your mandate. You report to a Partner, you are part of the extended management team, and you sit where decisions on growth, positioning and go-to-market get made. For TTE Strategy, the task is to sharpen a reputation that already exists. For Co-Strat, it is close to a blank page. If you have been waiting for a role that combines both, this is it.
Your role with us
You make the expertise of a consulting firm visible to the people who buy it. In practice, that means:
- Brand, positioning and reputation. You own how TTE shows up in the market, sharpen a positioning that executives recognize as ours, and build our presence in the business press and in the channels our clients actually read.
- Co-Strat as a brand of its own. You define its positioning and keep it clearly apart from the consultancy, set audiences and funnel, and run launch and growth campaigns through to usage and repeat business.
- Thought leadership with substance. With the Partners, you set the content agenda and turn what we learn on projects into studies, articles, podcasts and social formats that make decision-makers want to talk to us.
- Partners as the face of the firm. You act as a thought partner to our Partners, make them visible as experts in their fields, and build account-based campaigns with them for our priority clients.
- Formats that open doors. From C-level roundtables to conference appearances, you run our events end to end and judge each format by the conversations that come out of it.
- Impact you can show. You set the KPIs for both brands, from share of voice in our target group to marketing's contribution to pipeline, report them to the Partners every quarter, and let the results drive budget and channel mix.
- AI in how the team works. You build AI into the way the team plans, writes and analyzes, so that a team of three can work at the pace of a much larger one.
- Team, budget and systems. You lead and develop a senior and a junior marketing colleague, steer agencies and freelancers, own the budget, and make HubSpot a reliable basis for marketing and business development.
At least eight years in B2B marketing, including leadership and budget responsibility, ideally in consulting, professional services or another field where the product is expertise. You have built thought leadership together with senior experts and know how to get it in front of executives. You can show that your marketing worked, in reputation and in pipeline, with numbers rather than lists of activities. You have taken a new brand, offer or product to market before; platform, product or SaaS marketing is a strong plus for Co-Strat. You know CRM and marketing automation well enough to run them yourself, ideally in HubSpot. You write very well for a demanding audience in German and in English, and you hold your own with Partners and C-level clients: you bring a position, defend it, and turn it into results. You hold a completed degree.
Above all, you work hands-on. The team is small and will stay small for a while, so strategy and execution both run through your own week. You will rework our positioning and then also rewrite the LinkedIn post that is not quite there yet. The people who do well here find that combination energizing rather than beneath them.
AI savviness
We harness the power of AI and expect our people to be fluent in the responsible use of modern AI tools. Just as important is the ability to think critically, question conventional thinking and contribute original perspectives that create meaningful impact for our clients and teams.
Our offer
Create impact from day one. You work closely with the Partners and the wider TTE team, with real ownership from the start. Your ideas are expected, challenged and actively considered in decision making. We offer a competitive, performance-linked compensation package.
Own your development. Shape your individual learning curve through direct coaching and high-quality executive education, complemented by structured training formats.
Be part of a high-performance team with strong cohesion. Work in a closely connected, international team defined by trust, constructive feedback and genuine collaboration. We value open dialogue, mutual support and the mindful consideration of individual needs in everyday work.
Be valued as a human being. We foster a culture in which people are seen as individuals, not resources, with an emphasis on respect, appreciation and sustainable working relationships.
Rely on our benefits offering. A comprehensive benefits program supporting both your professional ambitions and your personal goals. From mobility budgets and Wellpass to family support and sabbaticals, we champion everyday balance and well-being.
Our compass
“When I founded TTE, I wanted to build a place where people grow through challenge, not routine. If you’re looking for a place to contribute, learn, and lead, not just deliver, you’re in the right spot.”
Lars Linnekogel, Founder & Managing Partner
We look forward to speaking with you.